This week, we travel all the way to Nazareth, Pennsylvania to interview two of the most influential people in the acoustic guitar world, Fred Greene (Martin Guitar’s Vice President of Product Management) and Tim Teel (Martin’s Director of Instrument Design). The decisions that Fred and Tim make have a huge impact on Martin’s current (and future) guitar offerings. During this hour-long conversation, we chat about the rationale behind new Martin models, how Martin prepares for big unveilings like the NAMM Show, the impact guitar forum chatter has on their creations and much more. This off-the-cuff, insightful chat is easily one of our favorite conversations about the guitar industry we’ve had to date.

Some of the many great soundbites you’ll hear during this conversation:

“If you’re a young person, you don’t want your dad’s guitar.”

“Everyone wants to hook everything up to their computer and that’s a real challenge for us.”

This episode is sponsored by Carter Vintage, Martin Guitars and Gibson.

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